Welcome to your future!

Years of study and sacrifice are done and you are ready to take on the world. Well, at least you feel that way … but no one is calling for an interview! Is it luck, timing, connections? What does it take to land a real job, a first-step career-building position?

Although some will insist it’s who you know (it’s called networking), those who landed themselves a part-time position at the local building supply warehouse retailer will insist it’s luck, and they ain’t got it!

Nonsense, it’s not luck at all. It’s all about strategy. A strategic resume, strategized cover letter, job search strategy – that’s how you land a position within your field of study and that leads, step by step, to the career you’re envisioning.

Check back for regular updates, valuable information, useful tips and more. All written with your career success in mind. To your career success, Stephanie

An article in Life Inc., written by Eve Tahmincioglu, cited a few job-offer squashing new grad mistakes that came to light in a study of human resource managers by The Center for Professional Excellence at York College of Pennsylvania.

One of these was not dressing appropriately for an interview. The second was arriving late for an interview. And the third was not being prepared for the interview, especially not knowing much about the company.

This surprised me. Apparently even with all the internet info available, really dumb mistakes are still being made by new grad job hunters. I have said it before and I’ll say it again – I don’t get it! That education cost a bundle, never mind the time spent and energy exerted. Why oh why would the new grad job hunter not do every little thing in his or her power to stand out and land that all-important career-launching job?

New grad – don’t wear flip flops, don’t bring a coffee, turn off the cell, plan to arrive 10 minutes early, and please use the internet to research the company.

If you need further and far more strategic interview tips, consider hiring New Leaf Resumes. We have an interview e-book that has helped many land the job offer. Working to your career success, Stephanie

In a recent edition of The Globe and Mail, Canada’s leading business-focused daily newspaper, a special feature written by James Bradshaw reported on student debt. Neary 60 percent graduate with debt that runs from an average low of $15,000 to a high of $35,000 plus.

As a professional resume writer, I’ve had more than one new grad client who has worked his or her way through school. Although it’s not easy, it’s worth doing for more than the obvious reason, which is to graduate without a debt of thousands and even tens of thousands of dollars. You see, if you’ve held a job during your post-secondary education, it can provide wonderful resume-perfect examples of time management, organization, and oodles of real-world work.

Two clients stand out, one male (I’ll call him Greg), one female (I’ll call her Lola).

“Greg” volunteered at a hospital while in high school, and did such an outstanding job that he was asked to apply to a part-time opening when one became available. For the last five years, as he’s achieved first a Bachelor degree and now works on a post-grad Business Diploma, he has worked for up to 25 hours per week during the school year, and more during the summer. As he put it “The pay is great and I will graduate debt-free.”

“Lola” is also a business student and found a strikingly entrepreneurial method to work through school. She registered a company and bid on local maintenance and landscaping contracts. She landed a few, and then sub-contracted the work. With several lucrative municipal and private contracts, she put herself through school. Lola, too, will graduate debt free.

On both resumes, I was able to coin wonderful bullets that attested to these job hunters’ initiative, exemplary time management, exceptional organization, strong work ethic, and more.

Not sure how to write such a bullet? Why not delegate your resume writing to an expert who excels at just this! I couldn’t bid on jobs or source sub-contractors, nor could I work in a hospital, but I sure can write resumes! Working to your career success, Stephanie

If you are reading job search blogs, articles, or books, you’ve no doubt come across the topic of networking. For many people the word conjures up feelings associated with public speaking, one of the most feared activities of all human activities!

For the typical new grad it likely extends to panic. After all, how many professionals does the typical new grad know? Who the heck is he to “network” with? Who is she to contact?

You know, networking is one of those easy-peasy activities to begin. Baby steps first, which may lead to a few toddler-like stumbles, by in time will encourage confident strides … and voila! You are networking.

Here’s an idea. Recently I was chatting with a friend whose daughter, the CAO of a large company in Toronto Ontario, often conducts the hiring process. Her first “plan of attack”? To network! She calls a friend from a similar firm and asks if she’s had any good resumes or interview candidates lately, someone who impressed her but perhaps didn’t quite fit the needs of her company but might indeed fit the need of my friend’s daughter’s company. Another friend admitted to hiring the grand-daughter of a neighbour. Before you cry “this stinks,” you need to know that the girl had appropriate qualifications and credentials – she didn’t get in without having the skills needed just because she lived next door to someone related to someone with the power to hire!

People like hiring a “known.” They feel reassured if they hire someone who comes with endorsements, recommendations, from a good family etc. Right or wrong that’s how it works much of the time.

So, new grad, start by sharing your new and updated resume with everyone in your circle. Be clear about the kind of job you are looking for, even mention a few companies that are your faves, and encourage all to share within their circles. The CAO of your favourite company may only be separated by three degrees, and that may be just close enough to land your resume in his or her Inbox.

A piece of advice that is regularly given to job hunters, especially those at the top – the CAOs and such – is to distinguish themselves by identifying what makes them special.

These things can be quite different. For example, for an older, male actor, the good genes that mean he will have a luxurious head of hair until the day he leaves the earth-bound stage for a heavenly one, would be suitable. Not so for the CAO of a municipality of course. For the CAO, a career history with rich experience in three typical municipal departments would have more impact. And for a writer? Ongoing studies, dedication to a blog, holding writing classes at the community centre – significant proof of a love for the craft positions the applicant as serious about her career.

But what about the typical new grad? Does a recent graduate have anything that distinguishes him from the next applicant?

Here are a few ideas to consider:

  • did you work your way through school, i.e. pay your own way? That means you juggled a job with studies and if you add details to your resume, you can show real time management, determination, single-minded focus, organization – all manner of wonderful attributes and skills.
  • did you choose to take the most challenging courses, leaving the fluff courses for others? If you did, you can demonstrate that you are passionate about your chosen field of studies, don’t shirk responsibility, and rise to challenges.
  • did you complete four years in three and with an excellent GPA? Again, sharing this tidbit of info puts you top of the heap! The organization and self discipline this takes certainly distinguishes you.

Many examples of distinction exist. I like to say: job hunter, know thyself! No one can sell you, like you, and when you’re in the interview, you are on your own! You must sell yourself. If you need help with this, New Leaf Resumes is here to help. My service is distinguished by two awards (www.careerprocanada.ca) in the Best New Graduate Resume category, cover letters published in “Cover Letters for Dummies,” and lots more! I quite simply love what I do. Working to your career success, Stephanie

Recently I visited a website with funky and jazzy resume formats. Created in a style that was more along the lines of an ad than a document, these resumes were colourful, highly visual and light on content.

The firm’s intended audience is likely more the 20-something than the laid-off 50+ manufacturing worker, but would it benefit a new grad to create a resume that is out-of-the-norm and avant-garde?

My instincts say that no, the average new grad would not benefit from something too unusual. And the way for the new grad to determine whether or not he or she fits my descriptor of “average” is to consider the intended audience. If you’ve graduated from graphic design and are applying to a firm that values the innovative, outrageous and trend-setting, you are exempt. Be creative, daring and outlandish; your skills will find an appreciative audience.

However, if you are a financial studies grad, I suggest your audience will not be impressed by an approach that is loud and perhaps “unprofessional” from their perspective. It’s all about impressing your audience, not friends, and not your own design preferences.

Not sure how to approach your resume? New Leaf is ready, willing and able to support your career with a strategic approach that fits your industry, your level of achievement and you. As owner and principal writer, my aim is to represent you on paper with truth and authenticity and communicate your “fit” to your intended audience. Working to your career success, Stephanie

Once the money is spent, the years have flown by, and the studies are finally complete, the typical student faces a formidable challenge: fierce competition for available jobs. Are you aware that strategy can help put you “top of the heap”?

One such strategy is to ensure you stand out, so necessary if the field from which you are graduating has an oversupply of candidates for few available positions. A top-notch resume is a foundational document that can certainly help you stand out, but you can reach even higher!

Consider creating additional documents, which can be added with the “Add an Application” feature to your personal LinkedIn profile. This should then be referenced in your resume, or as a P.S. to your cover letter. Here are a few ideas that might fit:

  • A Slideware Presentation may be useful for those who have completed major, final projects in engineering or graphic design, for example. Capturing highlights, and showcasing analytical process in graphs and creativity in design may just give you an edge over other applicants.
  • Linking to a blog that you write, one in which you share insights into your chosen profession by adding your thoughts or interpretation to a related article or news story, is effective as it gives the recruiter/employer insight into your thought process and approach.
  • Writing a short e-book would certainly boost your credibility and competence. The e-book doesn’t have to be related to your studies, as you’re not yet an expert! However, one that is written for fellow students, for example, on what to expect from the courses, how to organize the courseload, and how to make the most of Tutorial Assistant advice and help, would be effective. Such a work would showcase your ability to organize material, to compose a document, complete a project on your own … and communicate your serious approach to studies and work.

The ebook or several blog entries could be copied to a leave-behind paper document, as an interview add-on. Not many recruiters of New Grads receive this kind of document!

A bit of effort could have a great result – that all important, career-launching position! For a great resume, consider engaging the services of a professional, passionate about career management and enthusiastic about helping new grads make the most of their education. New Leaf Resumes is at your service! Working to your career success, Stephanie Clark

“By failing to prepare, you are preparing to fail.”

- Benjamin Franklin

Truer words were never said. Had I failed to prepare when I launched my business – with certifications in resume writing, interview tactics, and career management – as well as small-business related topics, I would surely have bombed. Small business is tricky and writing effective resumes for clients from new grads to CEOs is another story yet!

I have worked with many new grads, with degrees in marketing and engineering, with MAs in education and environmental scienc,e and PhDs in philosophy, engineering and history, and I can honestly say that had they not sought the advice and assistance of someone like me, someone whose advice was reasoned and sound, backed by study and experience, their careers would have floundered, if they had taken off at all.

Harsh words, I know, but I speak honestly.

Most resumes that I see are truly poor. In fact, rather than claiming the title of “resume,” they should simply be renamed as position descriptions. Generic, one-size-fits-all, non-specific … they make each candidate seem like a clone of the next.

How about you? Are you prepared to succeed, or have you skipped the step of job search preparation and are “prepared” to fail? As owner of New Leaf Resumes, I love my work and love to help new grads gain a solid foothold on their career ladder. Shoot me an email, ask me questions, pick my brain! I love to talk shop and welcome your inquiries. Working to your career success, Stephanie

A possible job search strategy, for candidates from new grad to “C”suite level, is to introduce yourself to a company before an opening appears. Like any other job search tactic there are no guarantees, however, what do you have to lose?

Be sure to add enough context when composing an effective introductory letter (sometimes called a direct mail letter). This skimpy letter, for example, falls flat:

I am sending you my resume on the advice of Bill Nelson who works in your marketing department. I hope you will keep me in mind for any upcoming opportunities. Thank you, Cindy Clark

Yes, your resume follows, but a resume benefits from a cover letter that follows some of the threads that are woven through it, that defines what it is that you have to offer.

Here’s a far more effective version:

Bill Nelson, who has worked in your marketing department for two years and who also graduated from McMaster University, suggested that I introduce myself to you. He seems to think that my skills are particularly suited to working for ABC Wineries, and I have to agree.

A graduate of McMaster’s integrated marketing and sales program, I have completed several highly relevant projects. Contracted by businesses in southern Ontario, two of which were award-winning wineries, these projects followed the procedures of their on-the-job counterparts. Here are brief outlines of my role in these.

“Cindy” then proceeds to outline her actual roles in these projects, defining the scope, actions and results of each, a formula that is far more effective than the first, bare-boned, no-effort version.

Getting attention isn’t impossible,and it definitely takes some thinking, strategy and action. If you need help with your own job search, don’t forget New Leaf Resumes. I would be thrilled to help you land that first, all-important, career-launching position. With two New
Graduate Resume awards under my belt, your resume, cover letters, and networking letters would be in expert hands! Working to your career success, Stephanie Clark

There was a time when I assumed the worst. If you asked me a question, I had a tendency to look beyond it to find a negative. Not a good life strategy. I was much younger then, and am much wiser now. Now I may respond with ”I’m not sure I understand; what do you mean?”

The same is true of interviews, and much more so.

It seems that even professionals, executives, those with high emotional intelligence and oodles of experience are convinced that interview questions are devised to defeat them. I know this to be so as I hear it with many, many clients, at all levels, both genders, multiple age groups. Why this negativity?

New grad, if you’re asked “You have no experience; why do you think you can do this job?” respond with examples of projects to which you contributed, the research you conducted, the teamwork you displayed, the work ethic you plugged into and the results the project realized. You are simply being asked to defend your skills. You are not being put down due to lack of experience. The interview team knew you were a new grad before they called you in!

Let go of the ego. It is not about you, rather it’s about the job that needs to be done.

Need help with interviewing skills? New Leaf would be honoured to help you land that critical offer – the one that launches your career in your desired field. Working to your career success, Stephanie

 

 

After 100,000 years of listening to stories, human beings’ brains are hard wired for these. From the earliest fire-side story-telling of clan traditions, to troubadors relaying the next town’s news with story-telling songs, to today’s preoccupation with the stories related to the latest celebrity scandal, we all love a good tale.

The best commercials are little stories; the best movies tell a compelling story; the best-seller list of fiction guarantees a best seller … stories sell. That’s why your resume MUST contain stories. No, not exaggerations or embellishments or outright lies … stories that draw a reader in and reveal to them who you are and how you work and by extension, what they can expect from hiring you.

Obviously this must be a short story. It must be relevant to an employer’s needs. And it must be true, as references are checked. Try this one out:

  • Impressed factory Floor Supervisor with perfect attendance, desire for cross-training, and friendly nature. Result: earned a summer position three years in a row, which paid my way through college.

Isn’t that far more effective than “stocked shelves and assisted customers, when needed”?

Stories “stick,” stories have power, and stories belong on your resume. (Don’t let anyone tell you they don’t. ) How do I know this strategy works on student resumes? Because I’ve written many new grad resumes that have led to real employment in study-related positions. Check out the samples on my website. If you’d like my expert help, I’d be honoured to help you land your first career-launching job. Working to your career success, Stephanie

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